OpenSocial Apps » OpenSocial news http://opensocialapps.com Everything OpenSocial Mon, 03 Nov 2008 00:00:17 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 The OpenSocial Traffic Boost http://opensocialapps.com/the-opensocial-traffic-boost/ http://opensocialapps.com/the-opensocial-traffic-boost/#comments Fri, 23 Nov 2007 12:00:34 +0000 OpenSocial Blogger http://opensocialapps.com/the-opensocial-traffic-boost/ Plaxo publicized the traffic boost that they received from being first to market as an OpenSocial container.

Plaxo Social Graph

They couched their data in terms of the ‘connections’ in their service rather than in raw numbers; while it seems like marketing spin, Alexa data correlates that they have indeed had a traffic surge due to OpenSocial, and they aren’t the only ones:

Plaxo and Ning Traffic

It will be interesting to see whether this initial traffic boost can be sustained.

]]> http://opensocialapps.com/the-opensocial-traffic-boost/feed/ 0 What is OpenSocial? http://opensocialapps.com/what-is-opensocial/ http://opensocialapps.com/what-is-opensocial/#comments Thu, 22 Nov 2007 11:46:38 +0000 OpenSocial Blogger http://opensocialapps.com/what-is-opensocial/ In a nutshell, OpenSocial is a programming standard that allows mini applications to be built and embedded within a social network; these applications can have access to profile information, friend data (social graph), and recent activities data from the network. Here’s a clear and succinct explanation:

 

OpenSocial allows developers to write a single backend for their application and then have it distributed widely, across various social networks, where it can adapt an appropriate look and feel and take advantage of the data provided by the network container. For social network users, OpenSocial means that a richer and more varied set of applications will soon be available for them to deploy on their profile pages.

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